Sunday, February 24, 2019

WWE Roman Reigns return gets HUGE social media response!!!

Vince McMahon proud of his top star coming back to the company to have a big announcement
WWE has always been known for a strong social media presence and using online media to further WWE's storylines and to get viewers to watch their television products. Vince McMahon(owner of WWE) announced via Twitter that Roman Reigns( The guy who they were positioning the company around till his Leukemia came back last year) will be addressing the status of his Leukemia on Monday Night Raw. This, seemingly, is the latest, in a number of tactics WWE is using to try get their TV ratings up, being the lowest they have been in 24 years. With their viewers at an all time low of just over 2 Million TV viewers for Monday Night Raw compared to back in 2000 when they were regularly getting over 6 million viewers week in, week out. WWE's ratings have been declining steadily the past few years, with a 3 hour product, stale storylines and no long term storylines, it is no wonder the viewership is dwindling, however when WWE Smackdown Live( their Tuesday night show) moves to FOX in September this year, they will be expecting a minimum of 3 million viewers per week, while at this current time, they struggle to stay at 2 million. 
Will this lead to Raw getting more viewers and fixing their ratings problem? who knows, but based on the social media response(Over 10 thousand retweets and 47 thousand favourites) it sure looks like people are paying attention.

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